Google Hum To Search. Find a song with a hum.
Getting a song stuck in your head and not knowing who sings it is really annoying. To solve this age-old problem,
Google used advanced machine learning to build a search engine that can analyze humming and help people identify their earworm.
We called it “Hum To Search.”
We launched the new feature with a 360º campaign that included broadcast films, a game on the Late Late Show with James Corden, did a humming challenge with World’s Best Hummer Kid Cudi. We even created the first-ever Billboard chart of the most hummed songs in the world.
